Snoop Dogg (Doggfather) talks ‘Algorithm’ with CNN

Written by By Laura Arrillaga-Andreessen, CNN

Art critic Laura Arrillaga-Andreessen reviews Snoop Dogg’s new album, “Algorithm.”

Recently Snoop Dogg and Pharrell Williams released the record, “Tha Carter V,” which marks the 10th anniversary of the pair’s Snoopadelic album. The two musical icons are at the helm of “Algorithm,” a collaboration with Daft Punk.

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The album, which is available now on streaming services, includes hits such as “Lavender,” “Roll Up,” and “Gin and Juice.” As a music lover and a rapper, I was eagerly anticipating Snoop’s return with music that is part House Party, part Animal House, and mostly in my style — a mashup that pokes fun at both rap and pop culture.

Because Algorithm is so new, with its remixes of Pharrell Williams’ and Daft Punk’s songs, there are very few videos available of the live performances. But with Pharrell Williams taking center stage, the one thing we can expect is to see the phenomenal Pharrell.

Snoop Dogg, who is also featured on the album, speaks of how Daft Punk was the perfect collaborators for the project, as their musical sensibilities are similar. “We both make fresh music that’s rooted in our past but still relevant,” says Snoop. “Of course we have a lot of inspiration from the past, but our albums are always cutting edge.”

“Algorithm” was the most-streamed record in the US on Spotify globally within 24 hours of its release.

This week, nine video-makers and directors are being presented with $10,000 grants from Billboard in the “Video Storytellers” competition. The chance to feature in this year’s edition of the magazine is one of the most famous in music and is made possible by the help of AdWeek, Billboard and CBRE, a global real estate advisory firm.

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